The Unearthed Secrets Of An Ebay Powerseller

Writen by Seth Chong

Have you seen any sellers on eBay which shows a "star" and the word "PowerSeller" by the side of their names? PowerSellers are eBay's top sellers who have sustained a consistent high volume of monthly sales, a high level of total 98% positive feedback or better, and have met a threshold of compliance with all marketplace policies.

Sounds hard? Nope, not at all, in fact anyone can do it. Shortly, if you want to qualify for being an eBay seller you need:

•To be an active member for 90 days.
•Average a minimum of $1000 in sales per month for three consecutive months.
•Achieve an overall Feedback rating of 100, of which 98% or more is positive.
•Have an account in good financial standing.

Now we'll learn about the methods used by our fellow eBay PowerSellers. A successful auction has three elements which are: the title, a description and pictures of your selling item.

When listing, always write a clear, attractive and concise title. The first thing any potential buyers see will be your title so you should grab their attention once they enter. It should tell what the buyers want, make them nod their heads when they read your title. Some descriptive words like old, vintage, runs, works or condition statements like "New in Box", anything that is appropriate can get you better results than a bold headline.

Many people left a lot of money on the table when they depended just on "see photos" instead of writing a good description. A large number of auctions are filled with paragraph after paragraph of information about where to send the payments, how to send the payments, when to send the payments, who can bid and who can't which sometimes clutters the auction.

It's really simple to include a good description which can make your potential buyers stay glued to what you say right until they make a bid or purchase your item and everyone in the world should do it!

By writing an accurate description you will make bidders more confident about your item. Not certain on what to describe? Search for similar items on eBay, and read the description, take down the catchy words then use it in your listing. The confidence can translate into higher prices.

As for your auction's pictures, use big clear photographs. The best way to get nice and clear photos is to take them using a digital camera. Other than that, it is also easier for you to upload the photos into your computer with a digital camera. Try and improve your pictures by adding suitable lightings as well, it can help produce better results in your picture's quality.

Now, all of us know that feedbacks are based on the seller's customer service. Whenever we go out somewhere for a meal, customer service is very important. Let's say DOME, people likes going there because the food has low calories, and of course, it tastes great. But what makes people feel comfortable eating there is the customer service. Good customer service is always defined by: a smile, fast service, and simple.

We'll need to always be pleasant to our customers. Don't be shy, be more humble than your customers and treat them as though they're your boss. When people know you have good customer service, they won't mind considering buying more items from you. Since you are a trusted person and easy to communicate with it, being your repeated customer in time to come will be great. If you have excellent customer service, it just hurts if I don't write you a good feedback and keep your items, right?

Selling the item to your customer doesn't mean he or she is done for good. There are a lot more ways to benefit from your current customers. After they've purchased your item, try to offer a bonus, like a free e-book or something that is useful.

But first, they will need to sign up for your newsletter, or subscribe to your opt-in list. You can instead not only offer the bonus for the buyer, but all the other bidders. This way, you add up your opt-in list, make everyone happy, and all these current bidders can be potential buyers of your items in the future.

In your auctions, you can always put a link to your other auctions in your description and inform the surfers that you have more items for sale. By telling the viewers you have similar items for sale and can offer cheaper shipping & handling cost, it urges people to buy more items from you.

A guarantee is always part of the most important factor in your auctions. This can be a simple statement like if the item is not as represented you can return it for a refund. Using a strong guarantee can greatly increase your response. If you offer a guarantee you need to honor it, but if you're diligent, you will definitely not have many returns. If you want to know how a good guarantee statement sounds like, you can refer this one:

"100% SATISFACTION GUARANTEE – IF YOU ARE UNHAPPY FOR ANY REASON JUST RETURN YOUR ITEM FOR A COMPLETE REFUND INCLUDING SHIPPING BOTH WAYS."

How does it sound? Safe enough to buy definitely! It doesn't matter if they refund your item in the future, you just need to sell your items to your customers and let them make their choices after receiving it.

At the end of your auction's description, always make it easier for surfers and maintain their urge of buying by listing the shipping & handling costs for your items.

Refrain from letting them do the math or turn to other pages just because it's troublesome inquiring for the fees. A good example is:

"$5.00 shipping to US Destinations by Priority Mail. I will pack with care and ship with delivery confirmation for your protection. International shipping are sent by Airmail letter Post. I will combine items that end on the SAME day to lower your shipping cost."

This is absolutely clear and to the point. When you include this information, surfers will not have to figure out anything extra or look at other pages to find out the shipping information, and it can help increasing your response in sales!

People have many different opinions when it comes to how long they should list an auction. There's no definite answer to it, but five to seven days are the peak ones. Search results are presented by newly listed items or those items which are ending on the same day, which means the first and the last 24 hours are when most people will see one's auction.

Pack well! By packing nicely you inflict the message of how valuable your item is, and it increases your customer's satisfaction for the product. Chocolates like Ferrero Rocher or Kit Kat have nice packing and that urges people to buy it as well, noticed it before?

To be an eBay seller isn't hard at all, it takes a little time and effort, but that's it. Slowly build your customer database, keep the opt-ins, add up your positive feedbacks, continue providing good customer support, and you're almost there.

Seth Chong is the owner of IMViral, one of the largest, greatest viral Internet Marketing Newsletter which is being spread around the world, you can sign up for the Newsletter(worths $297) for Free at http://www.IMViral.com

Ebay Feedback And Customer Confidence

Writen by Cathy Stucker

When my voice mail system recently gave up the ghost, I discovered that the equipment I had been using has not been manufactured in years, and no one makes anything quite like it.

After learning more than I really wanted to know about phone and voice mail systems, I narrowed my decision to two systems. One seemed to be a better choice, and was even less expensive than the other. However, when it came time to place the order I got nervous. The manufacturer seemed less 'corporate' and not as well established as the maker of the other system. I started wondering if paying the higher price was the safer thing to do, rather than dealing with a lesser-known company. Would my credit card information be secure? Would the company provide a quality product, and would they stand behind it?

The factor that won me over was eBay. Although I was not shopping for their products on eBay, it turns out that this company sells a lot on eBay, and their feedback score is 100%. Of course, the raw number isn't enough to go on. They have enough ratings that the feedback score appears to be genuine, the feedback comes from many users with established feedback scores, and the feedback is primarily for selling the type of product I was planning to buy.

eBay had a great idea when they came up with feedback scores. While a good feedback score is not a guarantee that you will be happy with your transaction, it is a good indicator. In this case, even though I wasn't planning to buy on eBay, the fact that this merchant had good feedback there gave me the confidence I needed to do business with them.

Positive feedback from eBay customers is just one way you can build credibility and create trust in the online community. The more confidence your customers have in you, the easier it will be to get their business.

Copyright Cathy Stucker. As the IdeaLady, Cathy Stucker helps authors, entrepreneurs and professionals attract customers and make themselves famous. To learn more about marketing and get free marketing tips, visit Cathy at http://www.IdeaLady.com/

Ebay Feedback How To Grow It And Keep Positive Feedback For Your Business

Writen by Avril Harper

Positive feedback is vital for growing a business and good reputation on eBay, especially when building feedback to sell BUY IT NOW or open a shop on eBay. Bad feedback can be avoided, even removed, read on to learn how.

eBay Feedback is the process where buyers and sellers rate one another based on actual trading experience. If the transaction is good you can expect positive feedback from buyers and sellers. Neutral feedback indicates room for improvement; negative feedback denotes an unacceptably flawed transaction –

Usually!

I say 'usually' because things don't always go according to plan. Feedback is subjective – some people are more easily pleased than others, some more forgiving while some are more honest. I have seen positive feedback left by people who haven't even received their product yet, and negative from others who just enjoy being cruel or haven't even paid the seller. Jealousy, bad hair days, downright nastiness, all contribute to negative feedback which few sellers can avoid.

Positive feedback is vital for growing a business and good reputation on eBay, especially when building feedback to sell BUY IT NOW or open a shop on eBay. Feedback – positive and negative (neutral doesn't count for % rating) is represented as a proportion of overall feedback. So the lower your feedback rating, the higher the impact negative feedback has, unlike PowerSellers with, say, 10,000 feedbacks, for whom one more negative has little or no effect.

Once feedback is given, even in the heat of the moment, it can't be changed, so a negative stays with you for life. That's more or less what eBay says, but the reality is different. Feedback can be retracted by mutual consent (learn more via 'Feedback' in your eBay account) and via firms like SquareTrade – www.squaretrade.com – who mediate between members to remove negatives.

It's vitally important to understand why people leave negative feedback and take steps to avoid these most common reasons:

* Delay in sending product. 'Delay' for some people is more than a day between paying and receiving their product, for most three or four days is acceptable. Seven days is too long. If there is a delay, be upfront about it, write to buyers, apologize and give an explanation and revised delivery date.

* Sending product badly wrapped. Pack products carefully, using bubble wrap or padded bags. It can be expensive but you are allowed to add packing charges to postal costs.

* Not sending product at all. More than three negatives for this will get you suspended or barred from eBay. Not sending a product is inexcusable and you should only list items you already have or can easily obtain.

* Item not as described. Describe items as carefully and comprehensively as possible and always include a message like: 'Item described to the best of our ability. Money back on all items with inadvertent listing mistakes or errors.'

* Not answering emails. Often the problem isn't yours, the other person may have spam filters preventing your email getting through, often they just don't check before leaving negative feedback. An estimated one-third of emails miss their intended destination, mainly due to spam filters.

But most PayPal letters make it through spam filters and they're rarely missed by people who've binned many of your earlier communications. Virtually everyone opens emails saying 'There's money in your PayPal account'. Poor communications can be solved by sending a small amount of money via PayPal with a message 'You have spam filters in place, contact me asap'. Or similar. Be careful, remember the recipient of money usually pays PayPal a transaction fee. Not so where you partially refund someone paying you through PayPal. Do this by entering the appropriate transaction within your PayPal account, scroll down to 'refund', pay a small amount back. The recipient won't pay but he will get your message. Don't refund by PayPal for buyers paying you by cheque or cash. They will be charged. The exception is where you send a token amount, plus PayPal charge, to the recipient.

* Charging high postage and trying to make more money that way. You can charge extra for packing and processing but be realistic. Don't charge $10 for a package costing $3 to post and $2 for packing materials. It's unprofessional and will earn negative feedback and complaints to eBay.

* In retaliation for leaving negative feedback for other eBayers. This is the most common reason for negative feedback and something you must learn to live with. If you're honest and leave negative feedback to warn other buyers and sellers against a member you consider dishonest or untrustworthy you will get negatives. You must decide if warning others is worth the red mark!

* Just Because! You will never please them all and it isn't worth your time trying.

Getting Good, Avoiding Bad and Managing Problem Feedback

* Retaliatory negative feedback is the most worrying aspect of all for serious business eBayers who, though they know it's their duty to warn other sellers about undesirable customers, are often too afraid of incurring negatives in return. I only give feedback when it's already been left for me. In my listings and compliments slip I say: 'If you have a problem email us at myemailaddress and we'll sort it out right away. Otherwise, leave feedback to let us know your product has arrived in good order and we will reciprocate within 24 hours.'

* 'Reciprocate' is the important word, and if someone leaves positive feedback we normally leave the same; if they leave neutral or negative we contact them to ask why. If we consider reciprocal neutral or negative feedback is warranted, that's what they get. To my mind it is totally, totally wrong to leave neutral or negative feedback for anyone without first trying to resolve the problem. In this case our negative or neutral feedback isn't retaliatory, it's simply to warn other sellers about the buyer's lack of care and communications skills.

* You can pre-approve bidders, allowing you to sell purely to individuals who have no negative feedback themselves and don't leave it unnecessarily for others. You might get people to email you before bidding, you check them out, you approve or bar them from bidding. Personally, I can't see the point.

* You can cancel bids or forbid certain people from bidding. Visit eBay's Feedback Forum for lots of advice and comments from seasoned sellers.

* A friendly, considerate disposition, and the ability to handle difficult people, all help avoid the 'Big N*' which can seriously damage your business. (*Negative feedback!!!). Now let us get real, bear in mind the bigger you get, the more items you sell, the more negatives you might genuinely earn, and the more difficult people you will encounter. Be careful, considerate, communicate.

Learn from earned negative feedback, try to avoid undeserved complaints, and learn to live with whatever else happens.

Avril Harper is a triple eBay PowerSeller and editor of eBay Confidential and webmaster of http://www.publishingcircles.com. She has produced a free guide - 103 POWERSELLER TIPS - which you can download with other free to distribute reports and ebooks at http://www.toppco.com