Getting an auction running is easy. You just put your item online and wait to get a bid. However, getting a bid depends on your feedback. Feedback is like credit. If you have bad credit, you cannot buy what you want. In terms of Ebay's system, if you have bad feedback, people will not bid for your item, some will not even read your description. So if you're new to ebay you should follow these steps to make sure you keep a good feedback record all the time.
First, when you write your headline, be sure to state that your item is new, used or factory renewed. Some people use wholesalers and buy factory renewed items, which are items people bought and used but decided that they did not want any more and that they sent back. The warehouse repackages the item and sells it again. So write in the headline the item condition.
Another common way to get negative feedback fast is by not using a dropshipper correctly. A dropshipper is a company that ships out items from a warehouse to the sellers' customers. You buy the item when the Ebay customer pays you, then you forward the money to the dropshipper and they ship it. One common mistake is to put an item on a one day Ebay auction that only has 10 or less items in stock. The item sells but the dropshipper has sold out. Now you have a mad customer wanting the item that they've won. So do not put an item online for auction if it only has 10 or less items stock. I suggest only putting something online from a dropshipper that has 20 or more, and then check the dropshipper site daily. 50 or more and you can check the site a least twice a week.
Another way to get negative feedback is not shipping the item out fast enough. It should only take 2 business days to ship someone their item, more than 2 days and you can expect some email asking you whether the item has been shipped. You should always use a shipper that offers tracking so you will know where the item is at all times and when it arrives. Your customer will know too and you can relax knowing that he won't be send you emails asking where the item is.
Always offer insurance or better yet, make insurance standard so if the item gets damaged en route you can relax knowing that you have nothing to worry about. If you are shipping new items, it's best to offer a return and replacement policy on your products. If you get emails from anyone on Ebay that may want to buy your item, answer their questions without delay. You will also receive questions after someone buys something from you, so always check your email.
To recap, headline your items as new or used, ship as fast as you can, tell your customers you shipped their item and send them the tracking number to prove it. If you do all this, you should have great feedback on Ebay.
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Michael Russell
Your Independent guide to Online Auctions
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